The Australian Competition and Consumer Commission (ACCC) has filed a lawsuit in the Federal Court, accusing Amazon Australia of selling 'Unicorn Toddler Backpacks' for children that violate mandatory product safety regulations.

The backpack in question comes with a detachable glowing unicorn plush toy that contains button batteries. However, neither the product itself nor its external plastic packaging carries the required safety warning labels for button batteries, failing to meet Australia's mandatory safety standards.

Between June 22 and November 1, 2022, Amazon Australia sold a total of 41 such backpacks, with another 267 units of the same model stored in its logistics centers awaiting sale.

The ACCC pointed out that if button batteries are swallowed or inserted into the body by children, they can cause severe internal burns or even death. The mandatory warning labels are set to protect children's safety, and businesses must strictly comply with them.

According to Australian consumer regulations, no one may continuously control or supply prohibited non-compliant goods for trade or commercial purposes, and the ACCC filed the lawsuit based on this.

If the court rules that Amazon is in violation, the platform must not only rectify immediately but may also face a fine of up to AUD 50 million (approximately RMB 237 million).

This lawsuit is one of several regulatory actions Amazon has recently encountered in the field of child product compliance. In April this year, the company was sued by multiple consumers in the United States for allegedly selling baby and children's sunscreen products containing heavy metals such as lead and cadmium.

In addition, the United States Consumer Product Safety Commission (CPSC) previously requested MGA Entertainment to recall about 21 million Miniverse Make It Mini children's toy sets because the resin used could cause skin, eye, or respiratory irritation and allergic reactions; related products were once sold through platforms such as Amazon.

Globally, safety regulations for children's products continue to tighten, covering multiple dimensions such as button battery warnings and restrictions on heavy metal content, with clear compliance requirements and increased penalties.

Disclaimer: The content of this article is automatically generated by an open intelligent model and is for reference only.