AMZ123 has learned that recently, the African e - commerce platform Jumia announced its first - quarter financial report for the fiscal year 2026 ending on March 31, 2026. The quarterly revenue increased by 39% year - on - year, and the GMV (Gross Merchandise Volume) increased by 32% year - on - year, reiterating the performance guidance for the whole year of 2026.

The following are the financial highlights in Q1:

① The revenue was $50.6 million, compared with $36.3 million in the same period last year, an increase of 39% year - on - year.

② The GMV was $211.2 million, compared with $161.7 million in the same period last year, an increase of 31% year - on - year.

③ The gross profit increased by 48% year - on - year.

④ The operating loss was $13.9 million, compared with $18.7 million in the same period last year, a decrease of 26% year - on - year.

⑤ The adjusted EBITDA loss was $10.7 million, compared with $15.7 million in the same period last year, a decrease of 32% year - on - year.

⑥ The order volume increased by 31% year - on - year, mainly driven by the stable demand for core categories and improved operational execution.

⑦ The number of active consumers increased by 26% year - on - year, and user engagement and retention rates continued to improve.

⑧ The sales volume of international sellers' products increased by 87% year - on - year, mainly driven by the expansion of Chinese sellers' scale and the growth of the affordable fashion supply chain in Turkey.

At the beginning of 2026, Jumia focused on expanding the user scale in existing markets, improving user engagement, and releasing operational leverage, while continuously improving the platform's product supply, price competitiveness, and delivery stability.

In the first quarter, multiple markets of Jumia achieved growth. Among them, Nigeria became one of the fastest - growing markets of Jumia, with the GMV of physical goods increasing by 42% year - on - year; the Egyptian market continued to recover, with the GMV of physical goods increasing by 3% year - on - year.

Jumia pointed out that as the order volume and GMV continued to increase, the scale effect of the platform was gradually improving the overall business structure and promoting the optimization of profitability.

Jumia said that at present, there is still great uncertainty in the international market environment, mainly facing two aspects of pressure: the rise in prices of memory chips and CPUs, which pushes up the prices of electronic products such as mobile phones and triggers supply chain and inventory adjustments; the conflicts in the Middle East situation have caused disruptions to logistics links and rising fuel costs.

Jumia said that these factors had a relatively limited impact in the first quarter of 2026, but if the situation continues, it is expected that the pressure may further increase in the second quarter.

In order to reduce the impact, Jumia is reducing its dependence on the high - fuel delivery model by expanding the local and international seller systems, diversifying the sources of smartphone supply, and increasing the proportion of use of self - pick - up stations.

Jumia expects to achieve adjusted EBITDA break - even in the fourth quarter of 2026 and plans to achieve annual profit in 2027.

Jumia believes that although there is still uncertainty in the global macro - environment, the operational foundation rebuilt from 2022 to 2025 has been significantly enhanced, and the company has the ability to cope with the current market fluctuations, and long - term growth opportunities are still clear.

Author ✎ Summer/AMZ123

Seller's Home Review

Jumia's Q1 revenue and GMV both recorded growth of more than 30%, proving that the potential of the African e - commerce market is accelerating to be released. Sellers can focus on the changes in the number of active buyers and the average order value, which may be the key signals for precise product selection and logistics optimization in the next stage.

Source: Cross - border Platform Information

Original Link: https://www.amz123.com/t/6eJ0mkAU