AMZ123 has learned that TikTok Shop recently released its June 2026 monthly policy summary, “Policy Pulse,” outlining 15 policy updates for US sellers. The most significant change integrates the latest CPSC import rules into the platform’s compliance framework.

Starting July 8, 2026, any product requiring a Children’s Product Certificate (CPC) or General Certificate of Conformity (GCC) must complete eFiling before US customs entry. Failure may cause delays, seizure, or confiscation.

TikTok Shop issued a CPSC eFiling Guide on June 25, 2026 to help sellers prepare. CPCs apply to children’s products like toys, requiring testing by CPSC-accepted labs per ASTM F963 and checks for lead, phthalates, small parts, button batteries, magnets, and lithium batteries. GCCs apply to non‑children’s products, allowing in‑house or third‑party testing without requiring a CPSC‑accepted lab, but a sound testing program is needed.

TikTok Shop stressed that CPC and GCC cannot replace each other. Both must be supported by test reports. For eFiling, frequent importers can pre‑register certificates via the CPSC Product Registry and submit a Reference Message Set per entry; one‑time or low‑frequency importers must submit a Full Message Set each time. Products under CPSC codes but not requiring a certificate may file a Disclaimer to improve risk ratings.

Importantly, the de minimis exemption (under $800) does not apply; eFiling is still mandatory. This heavily impacts frequent, low‑value cross‑border direct shipments. Full‑Service sellers will receive platform assistance with eFiling, while POPO, cross‑border, China‑to‑US, Affiliate Cross‑border, and Local‑to‑Local sellers must handle eFiling themselves based on their Importer of Record status.

Missing or incorrect eFiling data can lead to clearance delays, inspections, seizures, violations, and listing removals. Sellers should avoid last‑minute preparation, misunderstanding responsibilities, and focusing only on certificate names while ignoring underlying data. All certificates and reports must be kept for at least five years.

Earlier, on June 19, 2026, TikTok Shop required toy and hobby sellers to provide a CPC issued within 365 days, a CPSC‑accepted lab test report within 365 days, and a Product Conformity Certificate valid for two years.

A new logistics crackdown targets fake tracking, including false pick‑ups, missing scan records, mismatched shipping origins, and premature delivery scans. Serious violators face extended settlement periods and store closure after repeated offences. The on‑time delivery rate (OTDR) rule is now in effect: orders shipped on time via Collection by TikTok or upgraded TikTok Shipping are not penalised for carrier delays, but late seller dispatch affects the Late Dispatch Rate. Fulfilled by TikTok orders remain excluded from OTDR.

The updated Connected Accounts policy means that shared contact details, payment info, ownership, staff, devices, or suppliers can link accounts. Penalties on one account may extend to all linked accounts, even those run by third‑party operators.

From June 2, 2026, TikTok Shop customer service may proactively issue partial refunds for single‑SKU orders. For items priced ≤$100, sellers must respond within 2 business days; for >$100, within 4 days. Untimely responses auto‑approve the refund at the platform‑set amount, with only one such proactive refund per item.

The new Review Policy prohibits incentivising reviews via cash, gift cards, freebies, discounts, refunds, or rebates. Only the official Incentivized Review feature is allowed. A new listing‑consistency review checks for contradictory size and material information in categories like wigs, apparel, and home textiles. Eligible US sellers can now modify business entity details via the Qualification Center.

Other updates include AI‑generated fulfilment risk alerts, expanded surprise‑set categories with a $1,000 bid cap, clean‑up of invite‑only categories for closed stores, clarified final‑sale returns for auctions and second‑hand items, simplified documentation for live plant sellers, and refined guidance for refurbished electronics without expanding the eligible scope.

TikTok Shop noted that while Policy Pulse compiles monthly changes, this edition marks a shift by embedding federal regulatory requirements directly into seller operations. Risks for non‑compliant eFiling go beyond platform penalties — goods may fail customs clearance before even entering the US market.

Author ✎ Summer/AMZ123
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Seller’s Home Commentary

The new rules tighten compliance for TikTok Shop US sellers. Act now to identify whether your in‑stock or planned products require CPC or GCC, and complete eFiling before July 8, 2026 to avoid logistics disruptions or seizure.

Source: TikTok Cross‑border News
Original link: https://www.amz123.com/t/FPBiOPVj