If you do not sync the Netherlands and Belgium stores in time, your products will lose Pan-EU eligibility, which may cause:

Higher logistics fees: Unsynced ASINs switch from Pan-EU local delivery to EFN cross-border delivery, increasing fees by up to 53%¹.

Slower delivery: Cross-border delivery is much slower than local delivery, hurting buyer experience and conversion.

Lost growth: New FBA products can lift sales by up to 24%²—losing Pan-EU means losing the competitive edge of local delivery.

Sync to the Netherlands and Belgium stores and keep using Pan-EU to enjoy:

Fee advantage: If you use a German FBA warehouse, your Netherlands orders can enjoy local delivery fees; if you use a German/French FBA warehouse, your Belgium orders can enjoy local delivery fees. These fees are 56% lower on average than EFN fees.

Local delivery speed: Enjoy local delivery speed in both stores, improving buyer experience.

New customers: Reach nearly 30 million high-spending customers in the Netherlands and Belgium, with per capita spending of $2,600.

No VAT registration needed: Currently no local FBA warehouses in these countries are open to Chinese sellers. You only need to sync listings; no VAT numbers required.

No extra inbound cost: The Netherlands shares German FBA inventory, and Belgium shares German or French FBA inventory—no extra inbound needed.

Pan-EU ASINs with sellable (or exempted) offers in the Netherlands store appear under “Registered ASINs” (below), meaning they receive Pan-EU benefits normally.

Existing Pan-EU ASINs without sellable offers in the Netherlands store appear under “ASINs ending registration soon” (below), meaning they cannot receive Pan-EU benefits normally.

To check ASIN status for Netherlands/Belgium: Seller Central in DE/FR/IT/ES → Inventory → Pan-EU FBA Inventory → Registered ASINs / ASINs ending registration soon.

How to view products eligible for Pan-EU but not listed in the Netherlands/Belgium stores?

If your products are eligible for Pan-EU*, they appear under “ASINs eligible for registration” (below). Check each ASIN’s status across marketplaces. If a product is not listed in the Netherlands/Belgium, FBA status shows “No Offer”. Sync these ASINs to the Netherlands/Belgium stores to activate Pan-EU benefits.

*Pan-EU products must meet cross-border delivery requirements among European countries. Search “Pan-EU FBA product eligibility” in Seller Central for details.

Path for a single ASIN: Seller Central in DE/FR/IT/ES → Inventory → Pan-EU FBA Inventory → ASINs eligible for Pan-EU registration (never registered).

Special note:

If you have many ASINs and want the Pan-EU status for all marketplaces at once, download a report.

Report path for multiple ASINs: Seller Central in DE/FR/IT/ES → Inventory → Pan-EU FBA Inventory → Reports → Download Pan-EU eligible ASIN report → download report.

Go to Seller Central, set the Netherlands/Belgium as target marketplaces, and list products with one click.

Go to Inventory Management and add products to the Netherlands/Belgium stores one by one.

After syncing ASINs to the Netherlands/Belgium stores, upload GPSR information to make them sellable and activate Pan-EU benefits (operate separately for each EU marketplace).

After syncing, return to the “Pan-EU FBA Inventory” page and confirm the ASIN status shows “Enrolled in benefits”, meaning it successfully enjoys Pan-EU benefits.

1. EU Battery Regulation EPR requirements (if applicable)

2. General Product Safety Regulation (GPSR) compliance requirements

3. If you are a producer of packaging or packaged goods, register a packaging number in the Netherlands/Belgium stores where you sell such products; requirements are consistent with mature sites (DE/FR/IT/ES).

EU4 refers to Germany, France, Italy, and Spain.

You can download the exempted ASIN report in Seller Central (if the report is garbled, switch Seller Central language to English first). Path: Seller Central → Inventory → Pan-EU FBA Inventory → Reports → Manage your exempted ASINs → download report.

While completing compliance for the Netherlands/Belgium stores, you are opening the door to high-purchasing-power, high-potential European sites. The five emerging European sites (Netherlands, Sweden, Poland, Belgium, Ireland) offer huge growth potential:

Cover nearly 80 million quality consumers, with an average online shopping penetration rate of 75%.

E-commerce scale is expected to reach $95.1 billion by 2026, and new seller annual revenue growth can reach 35%.

Over 50% of Chinese new sellers entering mature European sites (UK/DE/FR/IT/ES) in 2025 also launched on new European sites (NL/SE/PL/BE/IE) in the same year; nearly 40% launched all new European sites in the same year.

Ireland, Amazon Europe’s newest English-language site, stands out: GDP per capita is $94,000 (third globally), internet penetration is 99%, 85% of internet users shop online, category competition density is low, and it is friendly to high-average-order-value products. Enter now to enjoy traffic dividends.

No extra account/monthly fee: sync listings with one click through official tools like BIL to start selling.

Hot categories overlap highly with mature sites: no need to re-research; list quickly.

Share existing FBA inventory, no extra VAT needed to sell, zero extra stocking cost.

Operating costs are significantly lower than mature sites like DE/FR, while average order value is higher than the European average, giving more profit room.

Extra benefits: New seller incentives apply—NSI brand rebate up to $52,500 + advertising coupons €850 + NSP commission reduced to 5%. The earlier you open a store and the more you sell, the more you earn. For Ireland sellers, register IE VAT through designated service providers and enable the Ireland official warehouse before December 31, 2026 to receive a €1,250 reimbursement covering registration and filing fees.

Related information & notes:

1. This data compares EFN logistics fees (DE/FR/IT/ES) with Pan-EU FBA logistics fees (DE/FR/IT/ES).

2. Based on a study of 1.9 million Pan-EU FBA products in August 2023, compared with similar FBA products not using Pan-EU FBA. Actual results may vary.

3. This data compares EFN logistics fees for the Netherlands/Belgium with local logistics fees for the Netherlands/Belgium.

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